The Ecosystem of Lifecycle Marketing This infographic from RightOn Interactive takes a deep dive (literally) into the world of lifecycle marketing automation. Key Takeaways: 22% increase of the average sales cycle in the past 5 years 47% of B2B marketers close less than 4% of marketing-generated leads 64% of CMOs have either an informal or no process to manage marketing automation LinkedIn Gets its Own Version of Facebook Likes: Endorsements Endorsements allows users to recognize professionals for their expertise.  It really is as simple as clicking a button.  On the users profile there will be a list of recommended endorsements.  You can either click to endorse, or suggest other area of expertise.  Via TNW . How to Survive A Bacon Shortage: Twitter Guide Bacon lovers are taking to Twitter after the recent prediction from Britain’s National Pig Association that there will be a shortage of pork in the next year.  You’ll even find a flow chart titled “Should You Eat That Bacon?” which will ultimately tell you yes, you should.  Via Washington Post .

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Online Marketing News: LinkedIn Adds Endorsements, Make Your Website Mobile-Friendly, Myspace Previews New Design, Twitter Opens Content to Search

Tags: linkedin endorsements, myspace site redesign, online marketing, online marketing news, SEO

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